White paper - OMNICHANNEL, ATTRIBUTION, DATA RELIABILITY

The winning trio for retailers, their agencies and their media

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White paper

Image White paper - OMNICHANNEL, ATTRIBUTION, DATA RELIABILITY

It is to raise awareness among retailers, brands and advertising companies, that we developed this White Paper. Prepared using substantive articles on the current context, punctuated with figures and studies, and enriched with the expert view of the interviewees selected, this White Paper is intended as a working document to help you understand the opportunity that multi-touch attribution forms.

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